FAQ
Questions plumbers ask us
Short, honest answers. If yours isn't here, it's a good reason to book the 15 minutes.
All questions
Most of these come down to one idea: the map pack is a local search result, and it rewards a profile and a website that agree with each other. That’s the whole premise of the way we do SEO for plumbers.
- What is the Visibility Scorecard, and what does it cost?
It's free. We run one rank-map scan for “plumber near me” from 81 points spread across your service area, starting from your actual address. You get a one-page picture of where you're in Google's top 3, where you're not, and which competitor is showing up instead. It takes about ten minutes of your time.
- Is a grid point the same as a real customer search?
No, and we won't pretend it is. Each point is a simulated search from that location. It shows what a customer standing there would see — it doesn't count how many customers stood there. We don't estimate “missed calls” from a map, because that number would be made up.
- Do you guarantee rankings, calls, or revenue?
No. Nobody controls Google. What we do commit to: the profile gets fixed first, every change gets your approval, you see the map every month, and if a month is flat we say so and adjust.
- How long does local SEO take?
Honestly: meaningful movement usually lands around month three. A brand-new domain typically needs six to nine months; an existing site with some history moves faster. Anyone quoting weeks is either guessing or selling something else.
- Do you work with HVAC, electricians, or other trades?
Plumbers only, for now. Focusing on one trade in one region is how we stay specific. If you're a plumber with an HVAC line, that's fine.
- Will you rebuild my website?
No. If your site is ranking at all, rebuilding it is how you lose what you have. We layer structure, pages, and markup onto what's there.
- Who actually does the work?
An owner-operator using AI tooling for research, drafting, and analysis — with every page edited by a person and every change approved by you. There's no team of junior writers, and we'll never pretend there is.
- Do you need my logins?
No. You add us as a manager on your Google Business Profile and give us the access we need to the site from your own accounts. You keep ownership and can remove us at any time.
- Where do you work?
Chicago and the surrounding suburbs. The work itself is done remotely; calls are 15 minutes on Google Meet.
- How do I get started?
Request the free Scorecard by text or email, or book a 15-minute call. Either way, the first conversation is about your map, not a pitch.
Let’s look at your map.
One free scan, from your actual address, across your service area. Then a 15-minute conversation about what it shows — not a pitch.